Case Studies   Services
 
Maruti Suzuki Funotsav

The event was for all the Maruti customers and their families, where the families of a fun filled Entertainment and Interactive Events was Organise for the Maruti Customers.
Show in Delhi NCR and is now a regular Festival which is always looked forward by the Maruti families.

The event had celebrities like Sanobar, Toshi and Khyali performances.
 
Objective
To have an entertainment night for the families of Maruti customers to and strengthen relationships.
The event was for one day featuring entertainment shows in two locations in Delhi.
 
 
Events
Exhibitions
Activations
Out of Home
RM & AA
C S R
Rural
Weddings
 
 
 
 
 
             

Coca Cola Event

Objective
To find out which is the most popular Food in Delhi and enjoyed most with Coca Cola.

Our Approach
Targeted more than 700 consumers daily and took the feedback by surveying.  
Distributed gifts hampers & vouchers.  
Announced a lucky winner who got to have dinner date with Hrithik Roshan.  
Payback/Return on Investment
More than 1 Lakh consumers approached.
A Survey/research report was produced for the client
 
Main-event for two days
15 popular restaurants / eating joints of Delhi were selected to participate. On-air promotions on Radio One.
Coke combo meals were sold at all stalls.
 
 
 
 
             

IBM

Challenge
To convince 100 CIO’s & IT Decision Makers of Large Corporate to attend IBM Innovate 2013 Executive Summit
Approach
Profiled 800 prospects and approached them through 6 telecaller trained to handle Audience Generation .
Daily and timely reporting was made available to client .
Payback / Return On Investment
231CIO registered for the event.
140 Delegates in Hyderabad, 109 in Chennai and 104 in Pune had attended the event .
Name a few Attendees...
Mr. Murali Sethuraman , VP - Software & Technology , Standard Chartered Bank
Rajasekaran Balasubramaniam,CTO & Sr. VP, Cognizant.